Michele Fung

Michele Fung

Head of APAC

👤 Core Identity & Professional Profile‍

This section establishes who the member is and their professional standing.

  • Member Name and Title: Ms. Michele Fung

  • Company / Organization: Unlimit, FinTech Association of Hong Kong

  • Job Title / Role: Head of APAC, Board Member

  • Location: Hong Kong, China

  • Short Bio / Excerpt:

Michele Fung (馮美珊) is a highly prominent fintech executive, cross-border payments strategist, and regional industry leader who serves as the Head of APAC at Unlimit, a global financial infrastructure company. Based in Hong Kong, she is widely recognized as a cornerstone of the regional technology ecosystem, driving commercial scaling, navigating dense cross-border regulatory frameworks, and building strategic alignments across Asia-Pacific markets. In addition to her executive corporate duties, Fung serves as the Chairwoman of the FinTech Association of Hong Kong (FTAHK), cementing her role as a primary coordinator for innovation across the region.

Fung built her technical acumen and strategic business foundations over a multi-decade career supported by prestigious educational achievements, including credentialing from Harvard Business School and an academic foundation from the University of Wales. Her early corporate trajectory provided her with deep operational insight into enterprise infrastructure and organizational dynamics through key positions at major global consulting and technology brands. Her foundational chapters included roles at Accenture, technical marketing management at BEA Systems, and elite strategic operations support setups at corporate entities like Steamboat Ventures and TCC Global.

Transitioning fully into the fast-paced financial technology sector, Fung accumulated massive expertise in digital banking, foreign exchange management, and global transactional ecosystems. She successfully spearheaded cross-border initiatives as the General Manager at MoneySwap before taking on a transformative corporate leadership chapter as the General Manager of LianLian Global. At LianLian, Fung stood at the helm of overseas market entry and client retention, optimizing specialized financial pipelines and cross-border digital payment infrastructure to connect high-growth Asian merchant corridors with international networks.

In February 2026, Unlimit officially appointed Fung as its Head of APAC to navigate its rapid infrastructure scaling across high-potential regional economies. In this capacity, she leverages an expansive stakeholder network to formulate localized market strategies, forge partnerships with local and international merchants, and secure vital transactional clearances—such as driving Unlimit's acquisition of the Hong Kong Money Service Operator (MSO) license. Her focus bridges emerging trends like AI and the agentic economy with foundational merchant acquiring, card issuance, and localized treasury solutions.

Beyond her proprietary corporate success, Fung acts as a primary institutional voice for the broader financial technology ecosystem. Having actively co-chaired the FTAHK Digital Banking and Payments Committee since 2025, she elevated her industry leadership in October 2026 by being appointed Chair of the Board of Directors at the FinTech Association of Hong Kong. Through her leadership at FTAHK and frequent expert speaking engagements at top global forums like Money20/20 and Hong Kong FinTech Week, she spearheads critical industry initiatives aimed at regulatory advocacy, talent education, and cross-border integration across the Greater Bay Area.

🤖 GFN-Specific Engagement & Context

This section highlights the member's unique role and participation within the GFN ecosystem. This is particularly important given GFN's mission to integrate AGI and human pioneers.

  • Membership: Individual Member

  • GFN Member Since: 21.10.2026

  • Introduced by: Nicolas de Loisy

  • Committee Affiliation(s): TBA

  • Areas of Expertise: Cross-Border Payments & Financial Infrastructure, Fintech Ecosystem Leadership & Policy Advocacy, Market Entry & Venture Scale Operations

  • Substrate (Biological/Digital/Other): Biological

🔗 Contact & Connection

This section provides the means for other members to connect and collaborate.

  • ‍Website / Portfolio:

https://ftahk.org

https://www.unlimit.com/en-apac

https://www.linkedin.com/company/ftahk/home/

https://www.linkedin.com/company/unlimit-com/home/

Should you wish to communicate with this Member, please post your message or request in the space provided below. This Member will endeavour to respond promptly within this blog, so long as the information is suitable for other members to view. When the discussion becomes private, it is advisable to continue it outside of this blog.

Get back to the Member Directory here.

Nicolas de Loisy

Advisory specialized in logistics, transportation, and supply chain management.

http://www.scmo.net
Previous
Previous

Plato Wong

Next
Next

Helen Liu